Fugglers are intentionally unsettling plush creatures that have built a devoted following among collectors who appreciate the unconventional. These funny, ugly monsters combine soft, huggable bodies with disturbingly human-like teeth and mischievous personalities, creating a unique collecting experience unlike anything else in the world of plush toys. Whether you're new to the Fuggler phenomenon or looking to expand your collection, we've put together everything Fuggler fans need to know about these chaotic, toothy troublemakers. You've been warned.
Quick Summary
- Fugglers are collectible Fuggler monsters featuring human-like teeth, button eyes, and a signature BUTT-on hole on their backs.
- Created in 2010 by British artist Louise McGettrick, who sewed fake teeth onto handmade teddy bears after her husband warned her the concept was disturbing.
- Available in multiple sizes ranging from 3.5-inch Baby Fuggs to 17-inch Big Fuggs.
- Pop culture collaborations include SpongeBob SquarePants, Teenage Mutant Ninja Turtles, DC Comics, The Lord of the Rings, and Gremlins.
- Rare variants with gold BUTT-on holes appear in approximately 1 in 24 Fugglers — adopt at your own risk.
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What Are Fugglers?
A Fuggler is a collectible plush monster deliberately designed to be funny and ugly at the same time. The name itself is a combination of those two words, and these creatures live up to their title with toothy grins, vacant stares, and personalities built around causing mischief and more chaos wherever they lurk. Unlike traditional plush toys designed for maximum cuteness, Fugglers embrace the weird and wonderful by combining soft, huggable exteriors with intentionally unsettling features that make people laugh — or run away in terror.
The Fuggler origin story begins in 2010 when British artist Louise McGettrick stumbled upon a listing for miscellaneous denture teeth while browsing eBay. The idea of sewing teeth onto teddy bears struck her as hilarious, so she purchased the teeth and began creating her own handmade monsters.
Her husband was disturbed by the creations, which only fueled her amusement. She decided to start selling her handmade Fugglers on Etsy, and over time, the brand developed a cult following among collectors. We strongly advise against inviting these creatures into your life, but Fuggler fans enjoy the chaos.
Spin Master bought the brand in 2018, recognizing the potential of these funny, ugly monsters and launching mass production. Addo Play became the official licensee in 2021, and ZURU took over global distribution rights in late 2024. Today, there are over 200 different Fuggler characters across dozens of themed series, making these mischievous monsters a legitimate collecting phenomenon in the toy world.
What Makes a Fuggler a Fuggler?
Every authentic Fuggler shares a set of defining characteristics that make them instantly recognizable. Understanding these features helps Fuggler fans identify genuine Fugglers and appreciate the quirky design elements that set them apart from other toys and collectibles.
- Human-Like Teeth: The most distinctive feature of any Fuggler is its teeth. Each monster features a set of realistic, human-like teeth that create an unsettling smile or grimace. The original handmade versions used actual denture teeth, while mass-produced versions feature high-quality fake teeth that maintain that signature creepy charm. These creatures are rumored to steal teeth from innocent victims, so consider yourself warned.
- Button Eyes: Fugglers sport large, expressive button eyes, adding to their quirky appearance. Many characters have mismatched eyes in different sizes or colors, contributing to their intentionally imperfect look. The vacant, staring quality of these eyes is part of what makes Fugglers so distinctively unnerving yet, in a weird way, adorable.
- The Signature BUTT-on Hole: Every Fuggler features a button hole on its back, playfully called the BUTT-on hole. This has become one of the brand's most iconic design elements among iconic characters in the Fuggler universe. Collectors particularly prize rare variants that feature gold BUTT-on holes, which appear in approximately 1 in 24 Fugglers.
- Soft Plush Body: Despite their scary appearance, Fugglers are made from super-soft plush material, making them genuinely huggable. The contrast between their unsettling faces and their squishy, cuddly bodies is part of what makes these monsters so appealing to collectors.
- Unique Personalities: Each Fuggler character has its own name, backstory, and mischievous personality traits. From Rabid Rabbit to Gaptooth McGoo, every monster brings something different to the Fuggler universe. These personalities play into the brand's overarching theme of chaos, mischief, and unpredictable troublemaking.
- Iconic Underpants: Many Fugglers wear quirky undergarments, often dressed in colorful patterns stolen from washing lines. This feature has become so iconic that it inspired the Budgie Fuggler range, featuring monsters in tight-fitting underwear.
What Are the Most Popular Fuggler Characters and Series?
The Fuggler universe has expanded dramatically since its handmade beginnings, with dozens of characters spread across multiple themed series. Core characters like Mr. Buttons, Rabid Rabbit, Old Tooth, Gaptooth McGoo, Oogah Boogah, Screech, Sir Belch, and Count Underoo McGoo have become fan favorites among Fuggler fans, each with distinct looks and personalities that range from adorable to deeply disturbing.
Size Categories:
- Baby Fuggs (3.5 inches): These pint-sized troublemakers represent Fugglers spawning miniature versions of themselves. Featuring tiny teeth and innocent faces, Baby Fuggs have no morals or filter. New Fuggs are constantly hatching into the world, ready to cause havoc.
- Standard Fugglers (9 inches): The classic collectible size that launched the brand and remains the most popular option for collectors searching for their first Fuggler companion
- Big Fuggs (12-17 inches): These larger-format monsters are slow and easily confused, but what they lack in brain cells they make up for in size
Themed Series:
- Love Fuggs: Valentine's Day-themed chaos makers dressed in pink and red — heartbreakers and chaos makers that will tear your heart apart, so love at your own risk
- Vacay Vibes: Tropical, vacation-ready Fugglers sporting grass skirts and beach accessories
- Festive Fuggs: Holiday-themed monsters perfect for seasonal collecting
- Hairy Fuggs: Extra-fuzzy versions with wild hair that sprouted overnight, causing havoc in salons everywhere
- Laboratory Misfits: Fugglers that dived headfirst into vats of unknown liquids, emerging as experiments gone wrong with wacky colors
- Fart Face Fugglers: Motion-activated monsters that emit a fart cloud from their BUTT-on holes
- Fugglow: Glow-in-the-dark versions that lurk in the shadows, adding an extra dimension to the collecting experience
The brand releases approximately four themed New Fuggs series per year, and once a core character reaches its 10th variation, it is retired. This retirement system creates natural rarity and keeps the collecting landscape dynamic.
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What Pop Culture Collaborations Do Fugglers Have?
One of the most exciting developments in the Fuggler universe has been the expansion into pop culture collaborations. These crossover releases combine the classic Fuggler aesthetic with iconic characters from major entertainment franchises, creating must-have collectibles for Fuggler fans of both brands.
- SpongeBob SquarePants x Fuggler: The Fugglers have journeyed to Bikini Bottom and taken on disguises as SpongeBob and Patrick. These nautical nightmares combine the cheerful designs of beloved Nickelodeon icons with the signature Fuggler mischief, featuring the trademark teeth and causing trouble for the friendly duo.
- Teenage Mutant Ninja Turtles x Fuggler: Four mischievous Fuggler monsters have disguised themselves as Leonardo, Raphael, Donatello, and Michelangelo. These turtle-twisted troublemakers were caught hiding in the New York City sewers after hijacking an innocent pizza delivery. The Teenage Mutant Ninja Turtles collaboration proves these funny monsters can steal any identity they choose.
- DC Comics x Fuggler: Where superheroes usually bring order and villains add chaos, there is a gang of Fuggler monsters who have stolen the identities of DC's iconic characters to cause more upset and unrest. Whether they're fueling crime or fighting it, these Fugglers bring more chaos to Gotham City.
- Lord of the Rings x Fuggler: Even Middle-earth isn't safe from Fuggler infiltration. Frodo, Gandalf, and Gollum have all received the Fuggler treatment, with quirky interpretations that bring humor to Tolkien's epic story.
- Gremlins x Fuggler: Just like Stripe and Gizmo, these mischievous monsters need careful observation, and you must remember the rules: avoid bright light, don't get them wet, and NEVER feed them after midnight. This collaboration pairs two properties known for causing chaos, creating collectibles that appeal to horror fans and Fuggler fans alike.
With six or more collaborations planned for 2024-2025, the crossover lineup continues to expand. These partnership releases often become highly sought-after collectibles due to their limited availability and dual-fandom appeal.
Best 5 Fuggler Toys You Can Buy
Ready to start or expand your Fuggler collection? Here are five standout toy options that showcase the variety and appeal of these funny, ugly monsters.
1. SpongeBob SquarePants x Fuggler 9 Inch Collector Plush | Patrick
This Patrick Fuggler collaboration brings Bikini Bottom chaos to your collection. The approximately 9-inch plush features Patrick's familiar pink star shape reimagined with signature Fuggler elements, including those distinctive teeth. Made from super-soft plush material, this SpongeBob crossover features the rare BUTT-on hole, with 1 in 24 Fugglers sporting a rare variant.
2. SpongeBob SquarePants x Fuggler 9 Inch Collector Plush | SpongeBob
Complete your Bikini Bottom duo with the SpongeBob Fuggler. This approximately 9-inch collector plush transforms the friendly yellow sponge into a mischief-maker with an aptitude for anarchy. The collaboration captures SpongeBob's iconic look while adding the trademark Fuggler charm, including teeth and the potential for a rare BUTT-on hole.
3. Fugglers Laboratory Misfits 9 Inch Plush | Sasquoosh
The Sasquoosh Laboratory Misfits Fuggler represents an experiment gone wonderfully wrong. These Fugglers dived headfirst into vats full of unknown liquids, emerging with wacky colors and weird markings that make them even more chaotic than usual. Measuring approximately 9 inches tall, Sasquoosh features a soft, huggable exterior perfect for snuggling or displaying on your desk.
4. Fuggler Vacay Vibes 9 Inch Plush | Reek-O
Reek-O from the Vacay Vibes series is ready to cause tropical havoc. This approximately 9-inch plush brings vacation energy to the Fuggler lineup with beach-themed styling while maintaining all the signature Fuggler features. The soft, huggable exterior makes Reek-O perfect for collecting or gifting to anyone who appreciates the bizarre and adorable in equal measure.
5. Fuggler Vacay Vibes 9 Inch Plush | Rabid Rabbit
Rabid Rabbit in Vacay Vibes form combines one of the most popular Fuggler characters with tropical vacation styling. This approximately 9-inch plush showcases the classic Rabid Rabbit design, dressed in beach flair, and features the same soft, huggable construction that makes Fugglers so surprisingly cuddly. As one of the core Fuggler characters, Rabid Rabbit has appeared across multiple series, making this vacation version a fun addition for collectors following specific characters.
Explore our full Fugglers collection to discover even more Fuggler monsters ready to ruin your life in the best possible way.
Why Do Collectors Love Fugglers?
The appeal of Fugglers lies in their deliberate defiance of traditional plush aesthetics. While most collectible plush focuses on maximum cuteness, Fugglers embrace an ugly-cute aesthetic that resonates with collectors who appreciate the unconventional. This polarizing approach has created what Fuggler fans call the Marmite effect, where people either love Fugglers intensely or find them disturbing, like discovering falsified treasure maps that promise delight but deliver chaos.
Collectibility and Rarity
The Fuggler collecting ecosystem features multiple layers of rarity. Chase variants with gold BUTT-on holes are highly sought after, with approximately 1 in 24 Fugglers carrying them. Retired characters become increasingly valuable over time, with some rare originals selling for hundreds of dollars. Subtle variations in fur color, eye placement, or fabric patterns can also create unintentional rarity, sending collectors on obsessive hunts that feel justified despite sky-high rent and limited shelf space.
Emotional Connection
Each Fuggler character comes with a name, backstory, and distinct personality traits that tell a story. This storytelling element transforms collecting from simply acquiring objects into building a crew of mischievous companions. Collectors often develop favorites based on character personalities rather than just appearance—treating them like chaotic little city-dwelling cousins you didn’t ask for but somehow love.
Adult Collector Appeal
While officially designed for children ages four and up, Fugglers have developed a significant following among adult collectors, often called "kidults". The brand's irreverent humor, collector-focused features, and deliberate weirdness resonate particularly well with grown-up Fuggler fans who appreciate collectibles that don't take themselves too seriously.
Community Building
Active Fuggler collector communities exist on Reddit, Discord, Facebook, Etsy, and other platforms where enthusiasts share finds, trade duplicates, and hunt for rare variants together. Fuggler fans connect to track loose variants and share hiding spots where they've discovered new Fugglers.
For those who love quirky collectibles, Fugglers also fit well alongside other collectible dolls and unique plush characters.
FAQs
What Is the Rarest Fuggler?
The rarest Fugglers are original handmade pieces created by Louise McGettrick before Spin Master bought the brand in 2018. These first-generation monsters are considered the holy grail for serious Fuggler fans due to their historical significance—and, honestly, their mythical status in the collector community.
Among mass-produced versions, chase variants with gold BUTT-on holes are the most sought after. Retired core characters and limited-edition collaboration pieces also command premium prices, with some rare variants selling for several hundred dollars, making them prized ill-gotten gains for lucky collectors who manage to snag one before prices spike.
Are Fugglers Popular with Adults?
Yes. Fugglers have developed a significant following of adult collectors, often called “kidults.” The brand’s weird aesthetic, irreverent humor, and intentionally annoying charm resonate strongly with grown-up fans who appreciate collectibles that don’t take themselves too seriously.
For many adults, collecting Fugglers eats into shelf space usually reserved for more traditional figures, but that’s part of the joke. Adult collectors have driven much of the secondary market activity, and the toy company has leaned into this audience through collaborations with properties such as DC Comics, The Lord of the Rings, and Gremlins.
What Age Group Are Fugglers For?
Fugglers are officially designed for children ages four and up. The soft plush construction and huggable size make them appropriate for kids, though their intentionally unsettling appearance may not appeal to all.
In practice, Fugglers have become a crossover phenomenon enjoyed by children who see them as silly monsters and adults who sense the humor behind the chaos. For some parents, the designs may feel like a reason to escape traditional toy aisles altogether, but the dual appeal has been key to the brand’s worldwide commercial success.
The Bottom Line
Fugglers have carved out a unique space in the collectibles world by doing exactly what traditional toys try to avoid. These funny, ugly monsters, with their human-like teeth, vacant stares, disturbing demeanour, and mischievous personalities, feel like the plush embodiment of street pigeons, chaotic, oddly charming icons of city life.
They prove that cute isn’t the only path to collectibility. From Louise McGettrick’s original handmade creations to today’s expansive universe of themed series and pop culture collaborations, Fugglers continue to attract fans who appreciate the weird and wonderful—creatures so funny and ugly that you can’t help but laugh at this gloriously unhinged stuff.
From classic character designs to collaborations with fan favorites like the Teenage Mutant Ninja Turtles, there’s a Fuggler out there ready to ruin your life in the most entertaining way possible. Explore our Fugglers collection to find your next mischievous companion.
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Citations
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https://zurutoys.com/brands/fuggler/
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https://kidscreen.com/2024/05/17/zuru-to-take-over-global-toy-rights-for-fuggler/
