Are you searching for the list of every ugly doll released since these lovably imperfect characters first captured our hearts? From the original Wage doodle in 2001 to today's themed collections, we're exploring the complete universe of ugly dolls - every character, every edition, and every delightful imperfection that makes these plush toys so special.
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Key Takeaways
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The original 2001 launch included 9 characters — not just 5 — with Wage, Babo, Ice Bat, Jeero, OX, Target, Cinko, Tray, and Wedgehead all debuting in the first year.
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Over 350 unique characters and variations have been released since 2001, spanning standard plush, Citizens series, crossover collaborations, Funko Pop vinyl figures, and more.
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UglyDolls pioneered the "ugly-cute" plush category that now includes brands like Fugglers and Labubu, making early UglyDoll pieces especially significant for collectors.
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The brand relaunched in 2024 with new plush featuring original characters, followed by a major licensing partnership in 2025 that signals a broader comeback through 2026.
The Heartwarming Origin Story Behind Every Ugly Doll

The list of every ugly doll released begins with one of the most romantic origin stories in toy history. In 2001, art student David Horvath was heartbroken when his girlfriend Sun-Min Kim had to return to South Korea after her student visa expired. To maintain their connection, David wrote love letters, signing each one with a small doodle of an orange character named "Wage" alongside the words "Working hard to make our dreams come true so we can be together again soon."
Sun-Min Kim surprised Horvath by transforming this simple sketch into a physical plush doll and mailing it back to him as a surprise gift. That handmade creation became the very first ugly doll, launching a phenomenon that would eventually encompass hundreds of characters and redefine what makes a toy beautiful.
When Horvath showed the Wage doll to retailer Eric Nakamura, those initial 20 pieces sold out in two days. This immediate success prompted Kim to sew additional dolls, creating Babo, Wage's loyal blue companion, and the ugly dolls universe was born. Today, you can find authentic versions of these original characters in our ugly dolls collection, including the Ugly Dolls Origins 11" Plush: Wage that honors the character's foundational role.
Understanding the Complete Character Universe
The Original Lineup (2001-2002)
The list of every ugly doll released starts with the founding characters. The original 2001 roster included at least 9 characters — not the commonly cited 5. Each UglyDoll character has a specific personality trait and backstory, and no two UglyDolls are designed exactly alike. The designs are purposefully unconventional with unique shapes and features, and each represents a different set of strengths.
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Wage — The cornerstone orange, apron-wearing character. You can find him in our Ugly Dolls Origins 11" Plush: Wage
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Babo — Wage's gray, buck-toothed best friend and most loyal companion in the story of Uglyville. Available as our Ugly Dolls Bad Hair Day 6" Plush Clip-On: Babo and Ugly Dolls Comic Book Series 11" Plush: Spaceman Babo
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Ice Bat — Blue, bat-like character who hibernates in freezers. See our Ugly Dolls Bad Hair Day 6" Plush Clip-On: Ice-Bat
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Jeero — Green prominent-toothed character, featured in our Ugly Dolls DC Comics 4" Plush Clip-On: Jeero Flash
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Ox — The unofficial mayor of Uglyville, available as the Ugly Dolls Graduation 7" Plush: Ox
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Target, Cinko, Tray, and Wedgehead — The remaining original roster members, each with a distinct personality
Characters like Target and Picky were later discontinued, making them highly sought-after. Wedgehead's distinctive triangular head design influenced many later characters — find Wedgehead in our Ugly Dolls DC Comics 11" Plush: Wedghead Robin.
UglyDoll Size Categories
UglyDolls were produced in several standard formats:
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Big Guys — Approximately 15 inches or taller
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Standard plush — Approximately 11 inches
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Little Uglys — Approximately 7 to 8 inches
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Clips/keychains — Approximately 4 to 5 inches
Each character was often released across multiple size tiers, significantly expanding the total count of unique releases.
The Evolution Through Themed Collections

Citizens of Uglyville Series (2006-2010)
The list of every ugly doll released expanded significantly with the numbered Citizens series, from Brad Luck (Citizen 1) to So Greeno (Citizen 20). Each citizen came with a detailed backstory that helped build the mythology of Uglyville as a functioning community. The brand features a large cast of individual characters with distinct personalities, and the Citizens series is where that depth really took shape.
Characters like Sour Corn, Gerry Berry, and Zoltan Zolto added flavor and humor to the Uglyverse, and numbered editions gave collectors a structured framework for tracking their progress.
Special Collaborations and Crossovers
DC Comics Crossover: Babo Superman, Ox Green Lantern, and Jeero Flash
KISS Collaboration: Ox Demon and Wage Spaceman
Wizard of Oz Collection: Moxy as Dorothy, Jeero as Scarecrow, Babo as Coward Lion, and Wage as Tin Man
Funko Pop Uglydoll Figures: The list of every ugly doll released extends beyond plush into vinyl. Funko produced a 15-figure Uglydoll Pop line with glow-in-the-dark chase variants and San Diego Comic-Con exclusives limited to just 48 pieces each.
Modern Collections: The Fruities series features the Ugly Dolls Fruities 4" Plush Clip-On: Wage Pineapple and Ninja Batty Strawberry. The Comic Book series celebrates characters in adventure scenarios, like the Wild West Ox.
Complete Chronological Character List
Core Characters (2001-2005)

- Wage - Original orange character
- Babo - Gray loyal companion
- Ice Bat - Blue cold-loving bat
- Jeero - Green prominent-toothed character
- Ox - Green X-eyed future mayor
- Target (discontinued)
- Cinko (discontinued, later returned)
- Copee (handmade exclusive)
- Picky (discontinued)
- Tray - Three-eyed purple character
- Wedgehead - Yellow triangular design
- Uglydog - Dog-like blue character
Second Wave Characters (2006-2008)
- Chuckanucka
- Bop 'n' Beep - Musical themed
- Moxy - Pink optimistic character
- Big Toe - Large-footed design
- Peaco - Peacock-inspired
- Abima
- Deer Ugly - Deer-themed
- Gato Deluxe - Cat-like
- Toodee (later discontinued)
- Uglyworm - Worm-shaped
- Babo's Bird - Babo's companion
- Plunko
- Poe - Literary-inspired
- Puglee
- Ugly Ghost - Spectral character
- Trunko - Trunk-featured
- Fea Bea - Evolved from "Bee Fee"
- Winkolina
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Family Units Era (2008-2009)
- Mr. Kasoogi
- Mrs. Kasoogi
- Turny Burny
- Uppy
- Cozymonster
- Flatwoodsey - Cryptid-inspired
- Jrumpy - Perpetually grumpy
- Ket
- Mynus
- Mij
- Nandy Bear
- Ninja Batty Shogun - Available in our Ugly Dolls Fruities 4" Plush Clip-On: Ninja Batty Strawberry
Citizens Series (2009-2010)
- Brad Luck (Citizen 1)
- Nopy (Citizen 2)
- Meetso (Citizen 3)
- Quippy (Citizen 4)
- Querit (Citizen 5)
- Sour Corn (Citizen 6)
- Gerry Berry (Citizen 7)
- Thumb Crumba (Citizen 8)
- Langis (Citizen 9)
- Gleno (Citizen 10)
- Wrey Wrinko (Citizen 11)
- Zoltan Zolto (Citizen 12)
- Indrid (Citizen 13)
- Jay Jrizzy (Citizen 14)
- Big Brenny (Citizen 15)
- Glary Glen (Citizen 16)
- Jayberry (Citizen 17)
- Small Timer (Citizen 18)
- Recky (Citizen 19)
- So Greeno (Citizen 20)
Advanced Era Characters (2011-2013)
- Gragon - Dragon-inspired
- Softy - Extra-soft texture
- Flatter - Compressed appearance
- Little Bent - Curved features
- Handsome Panther - Rare "handsome" designation
- Mover - Movement-themed
- Gassy - Humorous character
- Ghosty - Distinct from Ugly Ghost
- Love & Peace Wippy (pink/blue variations)
- First Mate Trunko (red nautical version)
- Uglycorn (purple unicorn-inspired)
- Sleepy Chilly Ice Bat
- Pirate OX
- Hot Foot / Cold Feet (temperature-themed pair)
- Cheesy - Food-themed
- Tooly - Tool-themed
- Fibby - Story-telling character
- Dream Bat - Sleep-themed Ice Bat variant
- Frank - Human-named character
- Sporko - Sports-themed
- Eya - Eye-featured design
Modern Themed Collections

Fruities Collection
Our current ugly dolls collection features the delightful Fruities series, including the Ugly Dolls Fruities 4" Plush Clip-On: Wage Pineapple, combining classic characters with fresh, food-inspired themes.
Comic Book Series
The Comic Book series celebrates ugly dolls in adventure scenarios, like our Ugly Dolls Comic Book Series 11" Plush: Wild West Ox.
Limited Editions and Rare Finds
The list of every ugly doll released includes numerous limited editions that have become highly valuable collector's items:
- Green Cinko (FAO Exclusive, 300 pieces)
- Blue Ox (Kidrobot Exclusive, 100 pieces)
- Halloween Ice Bat (Super 7 Exclusive, 75 pieces)
- Thawed Ice Bat (Giant Robot Exclusive, 200 pieces)
- Various convention exclusives from San Diego Comic-Con
- Anniversary editions celebrating milestone years
- Retailer-specific variants for major toy stores
The 2019 Movie Impact and Character Evolution
The UglyDolls animated film introduced movie-specific interpretations while maintaining core character personalities. Moxy became the pink protagonist (based on the original "Gorgeous" character), joined by familiar faces like Ox, Wage, Babo, and Uglydog, alongside new characters like Mandy, Lou, and the Spy Girls.
Collecting Tips and Considerations

Authentication and Quality
When building your collection from our list of every ugly doll released, authentic pieces feature:
- Official licensing tags and labels
- Quality stitching that matches brand standards
- Proper proportions and fabric textures
- Character-accurate colors and features
Value Factors
- Rarity: Limited editions and discontinued characters
- Condition: Mint condition with original tags
- Age: Earlier releases often command higher prices
- Special editions: Convention exclusives and collaborations
Display and Storage
- UV protection for fabric colors
- Dust-free display cases for premium pieces
- Climate control to prevent fabric deterioration
- Proper spacing to maintain shape
The Ugly-Cute Legacy: From UglyDolls to Fugglers
UglyDolls pioneered the "ugly-cute" plush category in 2001, proving that collectible plush didn't need to be conventionally adorable to capture hearts. That philosophy has since inspired a wave of intentionally imperfect brands, most notably Fugglers and Labubu.
Fugglers, created by British artist Louise McGettrick in 2010, took the concept in a wonderfully disturbing direction with human-like teeth and mischievous personalities. For collectors who love the UglyDoll ethos, the Fugglers lineup offers a deep parallel collecting track with themed series and licensed crossovers. Here's what's available:
9-Inch Plush (Standard Size):
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Fuggler Vacay Vibes Reek-O, Rabid Rabbit, Smiley O'Riley, Hedge Grog, and Greedy Grinner (Vacay Vibes series)
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Fugglers Laboratory Misfits Sasquoosh, Indecisive Monster, Wide Eyed Weirdo, and Squidge (Laboratory Misfits series)
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Fuggler Hairy Fuggs Old Tooth and Fuggler Funny Ugly Monster Plush in Orange Button Eyed
Crossover Collaborations:
5-Inch Clip-Ons:
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Wide Eyed Weirdo (Black), Sasquoosh (White), Grin Grin (Lilac), Annoyed Alien (Leopard), Gaptooth McGoo (Multi), Squidge (Yellow), Rabid Rabbit (Pink), Rabid Rabbit (Multi), Count Underoo McGoo (Green), and Annoyed Alien (Grey)
Beyond Plush: The Fuggler Fugg Life Fleece Throw Blanket and Fuggler Rope Dog Accessory round out the lineup. For deeper dives, check out our guide to the strange origin of Fugglers.
FAQs
What Was the First Ugly Doll?
Wage was the first ugly doll, created in 2001 when Sun-Min Kim sewed a plush version of David Horvath's love letter doodle. This orange, apron-wearing character launched the entire phenomenon, and Kim hand-sewed approximately 1,500 dolls in the first 18 months before production moved to a factory.
What Is Moxy From Ugly Dolls Supposed to Be?
Moxy embodies pure optimism and determination. Originally called "Gorgeous" in the plush line, she's the pink film protagonist voiced by Kelly Clarkson. Every child who watches the movie sees Moxy as a friend — her story of beauty through imperfection resonates, and the songs she sings embody the brand's message that being different doesn't mean being unworthy of love.
Is Ugly Dolls 2 Confirmed?
No official sequel has been announced. The film grossed $31.4 million worldwide against an estimated $45 million budget, stalling further media development. However, the 2024 plush relaunch and 2025 Golden Sombrero licensing partnership suggest the franchise is finding new life through collectibles.
Which Ugly Dolls Are Most Valuable to Collectors?
Early limited editions like Green Cinko (FAO Exclusive, 300 pieces) and Halloween Ice Bat (75 pieces) command the highest prices. Pre-factory handmade dolls from 2001 to 2003 are the holy grail, though authentication is difficult. Collector records can vary, with some early pieces marked uncredited when creator or production details are unavailable. Funko Pop SDCC exclusives — limited to 48 pieces each — also rank among the most sought-after items.
How Many Total Ugly Doll Characters Exist?
The complete list of every ugly doll released includes over 350 unique characters and variations when counting all releases, size variants, movie characters, Funko Pop figures, and collaborations from 2001 through today. The wide range includes collectible designs for longtime fans as well as colorful plush characters that kids can enjoy.
Conclusion
From Wage's humble love letter origins to the brand's 2024 relaunch, the list of every ugly doll released represents over two decades of creative character development across 350+ unique designs that celebrate imperfection. Whether you're seeking the original characters, themed variations, or special crossovers, our collection offers authentic pieces that honor the brand's legacy. For fans of the ugly-cute aesthetic, the Fugglers collection carries that torch forward with its own roster of toothy, mischievous plush.
Their soft construction and expressive designs also make many characters appealing to very young viewers, whether displayed as collectibles or used for imaginative play. For fans of the ugly-cute aesthetic, the Fugglers collection carries that torch forward with its own roster of toothy, mischievous plush.
Start with core characters in our ugly dolls collection, then expand through themed series and special editions. With the brand's 2024 comeback in full swing and new characters on the way for 2026, there's never been a better time to start — or grow — your collection. The more you collect, the more you save. Check out our Buy More Save More deals and build the UglyDoll shelf of your dreams.
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